Behind the Scenes at Grimm's Wooden Toys

Simon with Marco from Grimm's Wooden Toys in front of a wall of colourful wooden Grimm's children's toys and shelves.

Inside the Grimm's Factory: An Exclusive Tour of Where the Magic Is Made

We've always adored Grimm's Wooden Toys, from their superb craftsmanship to their open-ended play possibilities, they capture everything we love about wooden toys. Over the years, Simon has enjoyed a number of visits to the Grimm's factory in Germany, getting an up-close look at the hard work behind every beautiful piece. Come and explore the magical world of Grimm's with us.

Meet the Makers

Grimm's Wooden Toys is a family-owned toy maker based in the Swabian Alps, Germany.

Founded in 1978, still family-run today
Recognised as one of the most elite wooden toy manufacturers in the world
Designs toys loved by all ages, not just little ones
Committed to creating sustainable, long-lasting, open-ended play pieces

Image: Simon with Elke & Sven Grimm and Marco (Grimm's Managing Director) at the Nuremberg Toy Fair

A three-panel collage showcasing natural wood building blocks. The top-left panel shows geometric wooden blocks arranged on a table with green plants in the background.

Where the Wood Comes From

Sustainability sits at the heart of every Grimm's product.

Wood types used: alder, lime, beech and maple
Sourced from sustainably managed European forests
Grimm's actively invests in reforestation projects
Part of their broader environmental responsibility commitment

No Two Pieces Are Alike

Every piece of wood tells its own story.

Natural grain creates unique markings in every finished toy
Colour and structure vary from piece to piece
These variations are a sign of quality, not a flaw
You'll own a piece of Grimm's that's truly one of a kind

A close-up of a Grimm's rainbow arches in pastel and bright tones, showing natural wood markings.

A four-panel collage showing the colourful production of Grimm's wooden toys. The top-left panel shows a smiling Simon wearing an apron and blue gloves mixing red paint dye.

From Raw Wood to Finished Toy

Every Grimm's toy is shaped and finished by hand.

Pieces are hand-carved from sourced timber
Painted with non-toxic, water-based stains
Oiled using a natural oil blend: linseed, olive, thistle, walnut and soybean oils
No shortcuts, just careful, traditional craftsmanship

The Art of the Grimm's Rainbow

The iconic Grimm's Rainbow starts as a single block of wood.

Cut from one piece of wood, then hand-sawn into arcs
Construction is asymmetrical by design
This is why arcs stack in only one direction
Built so each piece fits perfectly into the next

Explore Grimm's Rainbow Play Ideas

A collage showing a Grimm's wooden rainbow toy: a large assembled rainbow arch, raw wood pieces, a close-up of the inner spiral with a small purple ball, and Simon standing in the Grimm's workshop next to painted rainbow arches.

From sustainable forest to your playroom, every Grimm's piece carries real craftsmanship in its grain. That's the magic we get to share with families across Australia every day.

Ready to bring a little of that magic home?